
Blogs
Articles, news and insights from the M&IW team.
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Blogs
May 4, 2023
Five Steps to Establishing a High-Performance Sales Culture
Many organizations measure sales performance by sales activity, revenue, and quotas. These are all key metrics to understand the health of your team and channel partners. However, they’re…
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Blogs
May 1, 2023
Best Practices in Employee Engagement: Part 1
In my previous blog posts, I explored the importance of employee engagement and retention as well as the benefits, including increased loyalty and profitability. Now, it’s time to…
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Blogs
April 19, 2023
Going Green: Steps to Sustainable Events
Originally published on April 18, 2022. Updated on April 19, 2023. For many organizations, sustainable practices are no longer a request but a requirement, and this extends to…
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Blogs
April 11, 2023
Six Benefits of Employee Engagement and Retention
Anyone who’s been in business or sales long enough has seen firsthand that it’s much more cost effective to retain customers than to find new ones, and the…
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Blogs
April 7, 2023
Myth vs. Reality: System Administrators
If you use an event technology platform, then you need a System Administrator. But what exactly does the role entail? The System Administrator is responsible for a specific…
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Blogs
April 3, 2023
The New Rules of Engagement: Employee Engagement and Retention in 2023
“Where are all the job seekers?” In 2023, I hear this question being asked by HR professionals and frontline managers on a daily basis. Qualified applicants are out…
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Blogs
March 29, 2023
Insights from Pharma Forum 2023
On March 19–22, 2023, New York City was the place to be for medical meeting and event professionals thanks to the industry’s largest, most influential conference: Pharma Forum.…
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Blogs
March 24, 2023
Meetings Matter: The Impact of the Events Industry
Every year, M&IW joins the rest of our industry in celebrating Global Meetings Industry Day (GMID), an international day of advocacy created to highlight the value of the…
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Blogs
March 13, 2023
Myth vs. Reality: Attendee Management
If you’re looking for elite customer service for your event, look no further than attendee management. More than just registration, attendee coordinators provide personalized support to your attendees,…
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Blogs
March 6, 2023
The Joys of HCP Sourcing and Meal Caps
Originally published on October 9, 2019. Updated on March 6, 2023. The current state of affairs in HCP sourcing is a tricky business. Not only do meal caps…
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