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Blogs

Articles, news and insights from the M&IW team.

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Myth vs. Reality: Event Technology
Blogs
November 2, 2022

Myth vs. Reality: Event Technology

The use of technology is standard practice for today’s events, and there are countless ways it can be used to enhance the attendee experience before, during, and even…
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Don’t Leave Small Meetings in the Dust
Blogs
October 27, 2022

Don’t Leave Small Meetings in the Dust

Two-thirds of in-person events being planned today are small and simple events (“small meetings”), according to our latest data, but for most organizations, providing specialized support and automation…
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Onsite Horror Stories
Blogs
October 24, 2022

Onsite Horror Stories

Just in time for Halloween, the M&IW team shares the onsite horror stories that made their heart pound. From spooky encounters to stressful situations to, well… uncomfortable run-ins,…
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The IMEXperience: Insights from IMEX America 2022
Blogs
October 19, 2022

The IMEXperience: Insights from IMEX America 2022

Last week, 14 of our M&IW team members attended IMEX America in Las Vegas, the largest trade show in the US for global meetings, events, and incentive travel.…
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Myth vs. Reality: Group Air Travel
Blogs
October 5, 2022

Myth vs. Reality: Group Air Travel

You’ve spent months planning the perfect event, and after all your hard work, the moment has finally arrived: It’s time to welcome your attendees! Whether they’re traveling from…
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The Making of the M&IW Summit
Blogs
September 30, 2022

The Making of the M&IW Summit

Ask anyone in the industry and they’ll confirm: Planning an event is no small feat. The same is true of our M&IW Summit. This annual event brings together…
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In the Buyer’s Eye — A Walk on the Wild Side
Blogs
September 19, 2022

In the Buyer’s Eye — A Walk on the Wild Side

Due to popular demand, I feature many tropical beach destinations, and for good reason. Who wouldn’t be motivated by luxury resorts with blue skies, azure seas, and white…
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Myth vs. Reality: Event Design
Blogs
September 15, 2022

Myth vs. Reality: Event Design

From the lighting and décor to music and more, event design takes an event from bland to grand, making an impact as soon as attendees walk in the…
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Marketing a Sales Incentive: The Missing Link
Blogs
September 12, 2022

Marketing a Sales Incentive: The Missing Link

When planning a sales incentive or recognition program, most of the attention is on the reward. While the reward is certainly important, many planners underestimate the importance of…
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Employee Spotlight: Gail Sullivan Receives MPI Shining Star Award
Blogs
August 31, 2022

Employee Spotlight: Gail Sullivan Receives MPI Shining Star Award

At the recent Meeting Professional International Philadelphia Area Chapter’s All-Hands Meeting, M&IW’s Gail Sullivan, Sr. Event Sourcing Manager, received the Shining Star Award in recognition of outstanding volunteerism.…
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