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Blogs

Articles, news and insights from the M&IW team.

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Sprout growing from soil, symbolizing sustainability in meetings and events.
Blogs
March 12, 2026

From Optics to Impact: The Value of Sustainability in Enterprise-Level Meetings & Events Strategies

If you lead procurement, meetings and events (M&E), or ESG in a large organization, you may be facing a pivotal shift. Sustainability is no longer a nice-to-have layered…
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M&IW Blog Post - Project Management for Meetings and Events: How PMP®-certified Professionals Benefit Your Strategic Meetings Management Program
Blogs
February 19, 2026

Project Management for Meetings and Events: How PMP®-Certified Professionals Benefit Your Strategic Meetings Management Program

There are many acronyms in the world of meetings and events, but the Intent Strategy Group’s Linsey Giant advocates for one that may be less common: PMP®. PMP®,…
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M&IW Blog Post: Why Events Are Your Secret Weapon for Accelerating B2B Sales
Blogs
January 21, 2026

Why Events Are Your Secret Weapon for Accelerating B2B Sales

In-person events aren’t just a break from the office. They’re a strategic lever for accelerating sales. When executed thoughtfully, these events transform prospects from interested to committed quickly…
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M&IW Blog Post - Beyond Logistics: Applying Neuroscience Strategies to Your Meetings & Events Portfolio
Blogs
December 16, 2025

Beyond Logistics: Applying Neuroscience Strategies to Your Meetings & Events Portfolio

Organizations invest millions in events each year, including sales kickoffs, product launches, leadership summits, incentive travel, and user conferences. These events aren’t just about logistics; they’re strategic levers…
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M&IW Blog Post - Post-event Checklist: How to Keep Attendees Engaged After Your Event
Blogs
November 25, 2025

Post-Event Checklist: How to Keep Attendees Engaged After Your Event

We recently shared how to keep attendees engaged during your event, but do you put the same energy into your post-event engagement strategy? In this blog post, M&IW’s…
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M&IW Blog Post - From Process to Strategy: Harnessing the Power of Data in Strategic Meetings Management Programs
Blogs
November 20, 2025

From Process to Strategy: Harnessing the Power of Data in Strategic Meetings Management Programs (SMMP)

In today’s meetings and events landscape, organizations face growing pressure to demonstrate value, optimize budgets, and make informed decisions that drive corporate strategy. As Strategic Meetings Management Programs…
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Blog Post - Event Emergency Preparedness: What to Know for 2026
Blogs
November 11, 2025

Event Emergency Preparedness: What to Know for 2026

As a premier event management company, Meetings & Incentives Worldwide doesn't just design experiences; we safeguard them. That’s why we hosted “Event Emergency Preparedness: What to Know for…
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Blog Post: Building Resilient and Scalable Strategic Meetings Management Programs
Blogs
October 23, 2025

Building Resilient and Scalable Strategic Meetings Management Programs

In today’s complex business environment, meetings and events should be strategic assets. As organizations grow and diversify, the need for a structured, scalable approach to managing meetings becomes…
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Blog Post - Designing Attendee Journeys for Large Events: Keeping 1,000 People Engaged Hour by Hour
Blogs
October 9, 2025

Designing Attendee Journeys for Large Events: Keeping 1,000 People Engaged Hour by Hour

When planning large events like conferences, trade shows, or corporate meetings, a challenge stakeholders and event planners run into is how to keep attendees engaged for the duration of…
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Blog Post: Top 10 Takeaways from the 2025 M&IW Summit
Blogs
September 17, 2025

Top 10 Takeaways from the M&IW Summit

The 2025 M&IW Summit brought together Meeting & Incentives Worldwide’s community of customers, potential customers, partners, and employees for a dynamic exchange of ideas and valuable industry networking.…
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