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Videos & Podcasts

Articles, news and insights from the M&IW team.

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Events > Forward — Adding Podcasts to your Event Marketing and Promotional Mix
Videos & Podcasts
July 28, 2021

Events > Forward — Adding Podcasts to your Event Marketing and Promotional Mix

Organizations and associations can leverage podcasts as part of their overall event marketing strategy. Every successful event starts with a great story that entices attendees. When people come…
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Events > Forward — Using a Contest Marketing Strategy to Drive Performance
Videos & Podcasts
June 15, 2021

Events > Forward — Using a Contest Marketing Strategy to Drive Performance

An effective 'contest marketing strategy' is a critical driver to the success of your sales incentive campaign. To put it simply, the goal of the campaign is to…
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Events > Forward — Why You Need an Event Technology Strategy
Videos & Podcasts
May 25, 2021

Events > Forward — Why You Need an Event Technology Strategy

Event technology has been a hot topic with event planners for years and the options not always easy to navigate. Hear why, especially now, you need to develop an…
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Events > Forward — Adding Discovery for Sourcing In-Person Meetings Part II
Videos & Podcasts
April 17, 2021

Events > Forward — Adding Discovery for Sourcing In-Person Meetings Part II

The initial discovery process for sourcing in-person meetings has changed since pre-pandemic. Having open and honest conversations will lead to a more comprehensive and transparent sourcing process to…
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Events > Forward — Adding Discovery When Sourcing In-Person Meetings
Videos & Podcasts
March 23, 2021

Events > Forward — Adding Discovery When Sourcing In-Person Meetings

The initial discovery process for sourcing in-person meetings has changed since pre-pandemic. Having open and honest conversations will lead to a more comprehensive and transparent sourcing process to…
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Events > Forward — Building a Powerhouse Hybrid Events Team
Videos & Podcasts
February 20, 2021

Events > Forward — Building a Powerhouse Hybrid Events Team

To design and produce a hybrid event for your organization, you'll want to have a powerhouse hybrid events team in place. In addition to many of the individuals…
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Events > Forward — Developing an Emergency Response Plan for Events
Blogs, Videos & Podcasts
January 12, 2021

Events > Forward — Developing an Emergency Response Plan for Events

You may not be able to predict when emergencies will strike, but you can plan for them by having an Emergency Response Plan. In fact, detailing emergency preparedness…
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Events > Forward — Understanding Cvent’s Access Portal
Videos & Podcasts
November 30, 2020

Events > Forward — Understanding Cvent’s Access Portal

To meet industry demands, Cvent is transitioning to a new reporting framework and retiring their legacy system. It is important to understand the benefits, timeline, and the impact…
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Events > Forward — Event Technology is Transforming the Industry
Videos & Podcasts
November 14, 2020

Events > Forward — Event Technology is Transforming the Industry

When our clients had to quickly pivot from in-person events to “live” virtual and digital experiences, it redefined and magnified the role of the event technologist. In this…
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Events > Forward — Building a Powerhouse Hybrid Events Team
Videos & Podcasts
September 28, 2020

Events > Forward — Is your Incentives and Recognition Program Future-Ready?

Many of our clients are curious about how to best recognize employees and reward performance during a challenging time. In this episode, our host, Jeff Naue, catches up…
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