
Videos & Podcasts
Articles, news and insights from the M&IW team.
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Videos & Podcasts
July 28, 2021
Events > Forward — Adding Podcasts to your Event Marketing and Promotional Mix
Organizations and associations can leverage podcasts as part of their overall event marketing strategy. Every successful event starts with a great story that entices attendees. When people come…
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Videos & Podcasts
June 15, 2021
Events > Forward — Using a Contest Marketing Strategy to Drive Performance
An effective 'contest marketing strategy' is a critical driver to the success of your sales incentive campaign. To put it simply, the goal of the campaign is to…
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Videos & Podcasts
May 25, 2021
Events > Forward — Why You Need an Event Technology Strategy
Event technology has been a hot topic with event planners for years and the options not always easy to navigate. Hear why, especially now, you need to develop an…
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Videos & Podcasts
April 17, 2021
Events > Forward — Adding Discovery for Sourcing In-Person Meetings Part II
The initial discovery process for sourcing in-person meetings has changed since pre-pandemic. Having open and honest conversations will lead to a more comprehensive and transparent sourcing process to…
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Videos & Podcasts
March 23, 2021
Events > Forward — Adding Discovery When Sourcing In-Person Meetings
The initial discovery process for sourcing in-person meetings has changed since pre-pandemic. Having open and honest conversations will lead to a more comprehensive and transparent sourcing process to…
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Videos & Podcasts
February 20, 2021
Events > Forward — Building a Powerhouse Hybrid Events Team
To design and produce a hybrid event for your organization, you'll want to have a powerhouse hybrid events team in place. In addition to many of the individuals…
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Blogs, Videos & Podcasts
January 12, 2021
Events > Forward — Developing an Emergency Response Plan for Events
You may not be able to predict when emergencies will strike, but you can plan for them by having an Emergency Response Plan. In fact, detailing emergency preparedness…
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Videos & Podcasts
November 30, 2020
Events > Forward — Understanding Cvent’s Access Portal
To meet industry demands, Cvent is transitioning to a new reporting framework and retiring their legacy system. It is important to understand the benefits, timeline, and the impact…
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Videos & Podcasts
November 14, 2020
Events > Forward — Event Technology is Transforming the Industry
When our clients had to quickly pivot from in-person events to “live” virtual and digital experiences, it redefined and magnified the role of the event technologist. In this…
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Videos & Podcasts
September 28, 2020
Events > Forward — Is your Incentives and Recognition Program Future-Ready?
Many of our clients are curious about how to best recognize employees and reward performance during a challenging time. In this episode, our host, Jeff Naue, catches up…
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