For Immediate Release
Contact: Sara O’Neil or Veronica Ferguson
Marketing and Public Relations
[email protected]
[email protected]
Caledonia, WI (July 15, 2026) — Meetings & Incentives Worldwide, Inc. (M&IW), a global leader in event management, received the 2026 Cvent Excellence Award for Pivotal Partner. The Excellence Awards celebrate the bold ideas, brilliant execution, and measurable results shaping the future of meetings and events. M&IW is recognized for the company’s exceptional use of the Cvent ecosystem to deliver standout customer experiences with undeniable results.
“Thank you to Cvent for this recognition and to our team members, customers, and partners who continue to challenge us to think bigger and move forward,” said Tina Madden, CEO, M&IW. “This recognition reflects our commitment to embracing innovation, leveraging technology to create better experiences, and continuously evolving in a rapidly changing industry. Most importantly, this award belongs to our incredible team. Your curiosity, adaptability, and willingness to lead with innovation make achievements like this possible.”
“The individuals and teams recognized this year aren’t chasing incremental gains,” said Andreas Heckmann, Chief Customer Officer, Cvent. “They’re treating every event as an opportunity and raising the standard for what this industry can do… [while] proving the business impact of events and hospitality.”
The award was presented at Cvent CONNECT in Nashville and was accepted by Madden, third from left below, and other members of the M&IW team. The full list of the 2026 Cvent Excellence Award winners is available here.
About M&IW and Cvent’s Partnership
For more than 15 years, M&IW and Cvent have shared a close partnership. M&IW previously won Cvent Excellence Awards, then called the Planner Awards, in 2014 for Power of the Platform and 2013 for Savvy Sourcing. The company was also a finalist in 2020 for Pivotal Partner and in 2016 for Power of the Platform.
“We don’t view Cvent as event technology,” said Madden. “We view it as a strategic business platform that helps us scale human connection, deliver measurable value, and continuously innovate for the future.”
“Cvent is an integral part of our business, and our team has deep Cvent expertise,” added Kimberly Stone, Vice President, Technology & AI, M&IW. “We piloted the Cvent certification courses and tests when they were first developed, and we actively participate in all beta tests, viewing early adoption and feedback as a critical component of our strategic partnership.”
The company is currently a Platinum Cvent Solutions Partner and holds four Cvent service badges: Event Services, Sourcing Services, Implementation Services, and Onsite Services.
“Our intentional investment in certifications, integrations, and platform adoption enables us to deliver better outcomes for customers,” said Chip Begley, Sr. Director, Event Technology, M&IW. “We value the opportunity to stay closely connected to Cvent’s roadmap and to provide direct feedback that helps inform product enhancements.”
In addition to using Cvent’s sourcing and event technology solutions at the event level, M&IW’s consulting division, Intent Strategy Group (ISG), helps customers optimize their use of Cvent within Strategic Meetings Management Programs.
“The ISG team consistently pushes the limits of what’s possible with Cvent by finding different ways our customers can streamline processes, increase adoption, and deliver against their objectives,” said Angie Duncan Callaway, Sr. Director, Intent Strategy Group, M&IW.
Madden added, “Our partnership with Cvent aligns with and supports M&IW’s mission of designing event experiences rooted in human connection, elevated by human touch, and powered by smart technology.”
About Meetings & Incentives Worldwide
M&IW is a women-owned event agency specializing in planning meetings, conferences, and incentives of all scales worldwide. We have 350+ employees and operate events in over 90 countries.
We design event experiences rooted in human connection, elevated by human touch, and powered by smart technology. Our customizable event solutions range from end-to-end to a la carte, with a focus on integrating neuroscience and sustainability principles in events. We also develop strategies across events to provide visibility, efficiency, and savings.
M&IW is a third generation, privately held, certified Women’s Business Enterprise (WBE) in business for more than 55 years. We serve industries such as life sciences, technology, financial services, manufacturing, insurance, and more.
To learn more, visit www.meetings-incentives.com.
